First Apparel

The first piece off apparel that I made was a yellow jumper to reflect the upbeat tone of the band and also be more representative of the video to reflect the yellow appearance of the performance aspect of the video. The jumper has the bands logo on the front and back to make it more visible which band it was, and the tour dates were on the back in a big font, this means that people that see the jumper will be able to see when and where they are able to see the band, thus turning the people that are buying the bands merchandise into advertisements for the band which will increase interest in the band.

I used the software Photoshop CC to create the image, I found an image of the front and back of a plain yellow jumper, I then added the band logo to the front on a separate layer, adjusted the positioning and scale of the logo and blended the layers, and for the back, I used the same font that is used on the digipack and website to write the tour dates and added another logo on top of the tour dates to show which band was playing in those locations.