We recently showed our digipack, website and video to a focus group. A focus group, is a group of people meant to be representative of the target audience for the three products, they review the products and tell us what they liked and what they didn’t like. This lead to developments in the products based on their criticisms.
First Apparel
First Apparel
The first piece off apparel that I made was a yellow jumper to reflect the upbeat tone of the band and also be more representative of the video to reflect the yellow appearance of the performance aspect of the video. The jumper has the bands logo on the front and back to make it more visible which band
Final Edit
Final Edit
The final edit is now complete, after the fist edit was complete and I showed it to Matt he pointed out to me that I hadn’t grouped the shots together and gave me an ultimatum, to start again or to change the order and the lengths of each shot, however, the latter would be more time consuming so
Finished First Edit
Finished First Edit
I finished the first edit of the video, this edit is a performance cut that I did on adobe for the rest of the group, and now I only need to layer the shots of the photoshoot over the top and then it will be finished, however, the performance aspect of the video looks good and is finished
A Change In Software
A Change In Software
p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px 'Helvetica Neue'; color: #000000; -webkit-text-stroke: #000000} span.s1 {font-kerning: none} A change in software has occurred for me. After deciding to do a different cut of the music video for my final video, I thought that I would move to a software that I was more familiar with. I chose final
Separate Edit
Separate Edit
p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px 'Helvetica Neue'; color: #000000; -webkit-text-stroke: #000000} span.s1 {font-kerning: none} I decided to do a separate edit to the rest of the group, this is due to different ideals that the group had, I believe due to the shift in colours of both of the sets, the video should be a
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